Our mission is simple: to be the leading communications organisation in Shetland. We provide appropriate answers and recommend unique resolutions by sharing the technology, products, skills and experience we have gained with clients’ who are searching for solutions to their promotional quandaries.

Combining leading-edge promotional print material, advertising, marketing, and social media opportunities, and running them simultaneously across various platforms, we aim to create effective cross media campaigns to keep our clients’ one-step ahead – and in touch with their customers.

At The Shetland Times exceeding customer expectations is high on our agenda. Our family owned business encourages a strong work ethic, emphasising the importance of employees taking pride in every job they do. By focusing on providing solutions for organisations of all sizes, this philosophy has allowed our business to go from strength to strength since it was established in 1872.

Our web site and weekly newspaper is “community orientated” for Shetland residents, exiles and visitors  providing regular, reliable, impartial news and information on Shetland. We embrace technology, having been the first weekly newspaper in Scotland to go online in March 1996, and continue working hard as a team to grow and improve our business.

Despite the continuing changes that digital and other new technologies are making to our industry we feel that experienced, qualified, caring staff help build long term, happy customer relationships. At Shetland Times we understand and nurture this philosophy.